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Fractional Marketing Department

Fractional Marketing Department & Fractional CMO Services

A full marketing department, led by a fractional CMO, for a fraction of the cost of hiring in-house.

A monitor glowing blue with a social media content calendar and analytics in a dark modern office
What It Is

Our fractional marketing department gives you a full marketing team, strategy, execution, social media, content, and advertising, without the overhead of building one in-house. PK leads the engagement as your fractional CMO, directing a coordinated team the way a small business marketing agency or social media marketing agency would, but built around your specific goals instead of a one-size-fits-all retainer.

Who It's For

Built for businesses ready to move.

Small businesses that need senior marketing leadership without an executive salary
Growing companies outgrowing a single in-house marketer or freelancer
Teams that want social media marketing agency-level execution without agency overhead
Founders who need a fractional CMO to set direction and hold the team accountable
What's Included

Every piece needed to make it work.

Fractional CMO Leadership

Senior strategic direction and accountability, without a full-time executive hire.

Social Media Management

Content calendars, posting, and community management across your key platforms.

Paid Advertising Campaigns

Advertising built and managed across the channels where your customers actually are.

Brand & Creative Direction

Consistent visual identity and messaging across every campaign and touchpoint.

Email Marketing

Campaigns and automated sequences that keep your list engaged and converting.

Monthly Performance Reporting

Clear reporting on what is working, what is not, and what changes next.

How It Works

From first conversation to tracked results.

01

Book a Consultation

Tell us where marketing is falling short and what growth actually needs to look like.

02

Marketing Audit & Strategy

We assess current channels, brand, and performance, then build a coordinated strategy.

03

Team Assembly & Launch

Your fractional marketing team is assembled and campaigns go live against the plan.

04

Execute, Report, Optimize

We run the department month to month, reporting results and adjusting as we go.

Why PK Design & Consulting

Not another vendor to manage.

Senior Strategy, Fractional Cost

You get executive-level marketing direction without the executive-level salary.

A Coordinated Team, Not Freelancers

One department working from the same strategy, not disconnected contractors.

Connected to the Full Business

Marketing ties directly into strategy, operations, and AI automation when it matters.

Ready When You Are

Tell us what your marketing needs to be doing that it isn't.